Iberian ham, always in fashion
That he Iberian Ham it is our most precious asset it is no secret. More than half of the Iberian pieces sold, are consumed in the home environment. we just love it! That is why the Iberian ham industry has always opted for innovation, and today it is offered to us in different presentations how can they be, sliced, vacuum packed, diced or as boneless ham centers.
In fact, A study has recently been carried out through the Interprofessional Association of the Iberian Pig in which we are shown the enormous potential of Iberian Ham in international markets. The data from export of our Cured Hams and Shoulders, they can't be better! And it is that they show a growth above the 140%, compared to the results of the last decade. In addition to the rise in the European market, international consumption has increased, in countries USA, Mexico, China and Japan.
It has recently finished in Europe, a bell that was being held"Ham Passion Tour” promoted in equal parts by the Interprofessional Association of the Iberian Pig and the European Union, and where it was committed to making Iberian products known in a close way. The success, how can you imagine, has been unstoppable, since two out of three participants claimed to know the differences between the Iberian hams from Spain and the rest of cured hams. And it is that the quality offered, traceability (this is, that we can know from the beginning through all the phases through which the piece passes) and above all transparency, make the Iberian world enjoy one of its best moments. Long live Iberico ham!!
And you, have ham at home? If the answer is no, you can always drop by our shop.
